Based in the heart of London, Rochester PR Group are specialists in market entry who advise UK and international clients and brands on successfully launching in the UK market.  Our client expertise clusters around five key sectors:  Food and drink;  Lifestyle; Technology; Services and Associations and organisations including trade and governmental bodies.

We raise profile and ensure a business gets connected with the right people to help it grow.

Do take a read of the articles below which cover a wide range of topics useful to companies planning their market entry strategy or international expansion as well as those already in the process of entering a new market.

New Zealand celebrates women entrepreneurs 130 years post suffrage

As market entry PR specialists with an Asia Pacific base in Auckland, we often attend the ‘Women in Export’ events hosted by New Zealand Trade and Enterprise (NZTE). This ongoing series of networking events provides a great opportunity to meet other entrepreneurial professionals who are passionate about exporting their products and services into new markets. [...]

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Food or drink brand looking to launch into the UK? Join our pre Speciality & Fine Food Fair webinar.

Food or drink brand looking to launch into the UK? Join our pre Speciality & Fine Food Fair webinar. Ahead of Speciality & Fine Food Fair on 11-12th September 2023 at Olympia London, we have partnered with them to host a free webinar on Tuesday 1st August at 2.00pm UK time. During the session we will equip you with the knowledge [...]

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Fresh new PR thinking

Are you an established brand looking for a fresh new approach to your PR or marketing communications?  If you’re tired of hearing the same old strategy and ideas from your PR or marketing agency and are craving a fresh, new approach, we’re here to help. New is in our DNA As the only PR company [...]

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Maximize Your International Trade Show Presence 

Trade shows are typically business-to-business (B2B) events attended by other businesses at which companies in an industry display and demonstrate their products and services in a specific market.  There are also shows targeted at consumers (the general public), so it’s important to pick the right type of show to match your requirements – we have heard [...]

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NZ Tech and the UK market

The NZ tech industry – its performance and key advice for NZ tech companies looking to export to the UK market Given that we have a wealth of experience working with tech brands and those looking to make their mark in the UK, we’re always interested in learning about the tech industry in other markets and how [...]

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Preparing for success: understanding the UK market

Being well and truly prepared before entering the UK market is hugely important if  brands and companies are going to make a success in this competitive landscape. The UK market offers tremendous opportunities, but it also presents unique challenges and complexities. Understanding the market dynamics, consumer preferences, regulatory landscape, and competitive landscape is crucial for [...]

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Join us for our Tech Growth UK event at London Tech Week

How to Land and Grow your Tech business in the UK from the people who know what it takes Tech Growth UK, our hugely popular event is returning for its ninth year as part of London Tech Week 2023. Organised by us along with Burges Salmon, the Department for Business and Trade and JMB Partnership, [...]

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Chat GPT: the reasons for attending trade shows

AI is undoubtably driving change in many areas of business life including customer behaviours on websites and delivering relevant online chat support Chat GPT is currently at the forefront of many conversations especially those focused on how AI platforms like these are potentially threatening jobs for journalists and content creators. We wanted to put it [...]

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Creating a Unique Value Proposition for the UK Market

Creating a Unique Value Proposition for the UK Market: Understanding how to find the gaps and how to fill them We asked Karen Green, author of newly published book Buyer-ology: Know your buyer, sell more and sell better to share her advice for international brands looking at the UK market.  Here is what Karen has [...]

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The CPTPP agreement: What it is and its importance for international trade

As specialists in market entry PR, we have been keeping an eye on the progression of the UK’s accession to The Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP). We recently attended a virtual briefing hosted by the Ministry of Foreign Affairs and Trade (MFAT) in NZ, where Vangelis Vitalis, Deputy Secretary of the Trade and Economic [...]

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Results-driven PR communications and content campaigns with real impact

Rochester PR Group is an experienced communications agency in London. We work closely with ambitious, forward-thinking businesses from all over the world and use fresh PR ideas to create campaigns guaranteed to go the distance. With decades of combined experience, our London PR specialists are committed to helping both local and international brands establish themselves in the UK market. We use tried and tested strategies to achieve this objective, whilst at all times staying true to a brand’s vision and philosophy.

London PR agency for local and international clients

The services we provide have been designed to give businesses the upper hand when entering new territories, such as the UK or Asia Pacific region. Through support with brand messaging, content creation, event management and more, we can help you to develop fruitful relationships with various stakeholders in these new markets, as well as give you a platform for continued success.

Clients choose Rochester PR Agency because of our reputation for raising profiles, delivering tangible results and guiding globally-minded businesses towards long-term profitability. So why not take the leap? Get in touch with our PR experts today to discover what we can do for you.