Is Print Media Dead?

Back in July 2022, we gave a shout out to our good friends at AMS Media Group for  providing the inspiration and facts for an early version of this article.  This updated story uses latest data on print media circulation figures. As we said previously, We may be approaching the topic from different angles (paid […]

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New Zealand celebrates women entrepreneurs 130 years post suffrage

As market entry PR specialists with an Asia Pacific base in Auckland, we often attend the ‘Women in Export’ events hosted by New Zealand Trade and Enterprise (NZTE). This ongoing series of networking events provides a great opportunity to meet other entrepreneurial professionals who are passionate about exporting their products and services into new markets. […]

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Food or drink brand looking to launch into the UK? Join our pre Speciality & Fine Food Fair webinar.

Food or drink brand looking to launch into the UK? Join our pre Speciality & Fine Food Fair webinar. Ahead of Speciality & Fine Food Fair on 11-12th September 2023 at Olympia London, we have partnered with them to host a free webinar on Tuesday 1st August at 2.00pm UK time. During the session we will equip you with the knowledge […]

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Fresh new PR thinking

Are you an established brand looking for a fresh new approach to your PR or marketing communications?  If you’re tired of hearing the same old strategy and ideas from your PR or marketing agency and are craving a fresh, new approach, we’re here to help. New is in our DNA As the only PR company […]

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NZ Tech and the UK market

The NZ tech industry – its performance and key advice for NZ tech companies looking to export to the UK market Given that we have a wealth of experience working with tech brands and those looking to make their mark in the UK, we’re always interested in learning about the tech industry in other markets and how […]

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Preparing for success: understanding the UK market

Being well and truly prepared before entering the UK market is hugely important if  brands and companies are going to make a success in this competitive landscape. The UK market offers tremendous opportunities, but it also presents unique challenges and complexities. Understanding the market dynamics, consumer preferences, regulatory landscape, and competitive landscape is crucial for […]

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