Proving that webinars as a format and the UK as a great place to do business have not lost their appeal in the last few months, we took part in an extremely well-attended session hosted by the Department for International Trade’s Turkey office on How to enter the UK market.

Attendee companies came from Turkey, Belarus, France, Germany, Russian Federation, USA as well as the UK and represented all stages of market entry.

Mehmet Basaran, Senior Inward Investment Advisor, Department for International Trade explained DIT’s services and the assistance they can provide. James Blakemore, Managing Director of JMB Partnership, shared advice on how to generate leads in the UK market and Tom Redfern, Senior Partner of Redfern Legal updated on all the latest in terms of visa requirements for the UK. Our presentation focussed more on the power of brands, personal branding and the need to engage with UK audiences through PR and marketing, in order to be successful. The presentations were followed by a really lively question and answer session ranging from the no-surprise question of Brexit to more specific questions about whether using play on language was a good idea for the UK market.

If you’d like to watch the webinar, then take a look at our youtube channel here: