Claire has over twenty years’ experience spanning agency and in-house in the UK and Australia, working on some of the world’s biggest brands on both a global and local level. During her career, Claire has worked on B2C and B2B client campaigns across a wide range of sectors including food and drink, FMCG, fashion, lifestyle, healthcare as well as corporate. Prior to joining Rochester PR Group, Claire had already worked with the team previously on a project for the Hong Kong Trade Development Council in 2017.
After many years of working on brands for large-scale corporate brands including Unilever, Dairy Crest and J&J, Claire relishes working on UK market entry businesses and startups and enjoys getting to understand the challenges these businesses face.
Claire’s favourite part of her job? Brainstorming ideas and helping strip back complicated or confused messages about brands, campaigns or stories to create something that’s media-worthy and that resonates with target audiences.
After living in Australia at three different stages of her life, Claire now lives in Buckinghamshire with her husband and three sons. With a keen sense of wanderlust, Claire has undertaken travel writing assignments for numerous publications in the past and is constantly updating her ‘Travel Wish List’. She’s also a keen cook, loves being creative and is a dedicated fan of Pilates.