Jude’s extensive career has seen her gain experience in the UK, Australia and across Europe. She has worked in-house for MSN and Yahoo! and on the agency side in global and leading independent agencies. In Australia, she set up a highly successful consumer tech lifestyle division in one of the top five agencies. In the tech world Jude thrives on the challenge of securing coverage outside of the tech pages and finding the consumer or business angle to gain exposure in a variety of vertical media to extend a brand’s reach.
Whilst tech has been the main focus of her career, Jude has also worked extensively on many other brands including Ford Motor Company, British Gas, Electrolux and Book Design Awards to main just a few. Finding a news angle and securing great exposure for a brand is one of Jude’s strengths.
Prior to joining Rochester PR Group Jude provided communications advice for a small investment company’s portfolio of start-up and scale-ups giving her a keen understanding of the challenges a young company has.
Since joining Rochester she has enjoyed using her international experience to help companies navigate the UK market with successful campaigns.
Mother to two young children, she also (when she has time) likes to do yoga and indulge her passion of watching F1 and rugby.